Internet Marketing, Boston, Massachusetts
J Downey Internet Consulting is an Internet Marketing Company near Boston, Massachusetts.
Internet Marketing is a process designed to enable customers to find your products and services on the internet. With over 260 million internet users in North America, your business cannot afford to NOT have an internet marketing strategy. There are many options when you are considering Internet Marketing for your company’s website.
-Website Design
Your website is a marketing tool that works for your business 24 hours a day and 7 days a week. A major part of the design is to have your website setup so it is easy for customers to find the description of the products and services you sell and your company phone number or email address. We also develop a “Call to Action” for your website. This is to get the customer to act when they come to your website. This can be for them to buy something, call you, email you, or sign up for a newsletter.
-Search Engine Optimization
Search Engine Optimization is a type of Internet Marketing. This is the process of getting your website ranked highly for certain keywords on search engines such as Google and Yahoo. This allows people to find your website when they are searching for certain products and services. 80% of people searching on the internet will not go beyond the 1st page. You need to be ranked highly for keywords that you want to focus on.
-Pay Per Click Advertising
Pay per Click is advertising on search engines, such as Google, where you pay each time that someone clicks on your advertisement and they go to your website. You are able to pick what keywords that you want to target. Your advertisements will then appear at the top of the search page when someone types those keywords into a search engine. The price depends on how much competition there is for those ads. It can cost anywhere from $.05 up to $350 for each click. We can assist you in setting up a Pay Per Click program.
-Google Maps
When a consumer types in a keyword on Google, when the results are shown, there is sometimes a map of businesses that provide those products or services in the local area.
Any company can sign up for Google Maps. We work with you to make sure that the information is filled out correctly. You can be ranked higher on Google Maps if your information is complete.
-Social Media
Social Media is a new form of Internet Marketing. Social Media includes Facebook, LinkedIn, Twitter, Etc. These mediums work very well at targeting your audience and getting your message out to customers who want to hear it. We are able to coordinate all of your Social Media efforts with the rest of your Internet Marketing.
For more information on Internet Marketing near Boston, Massachusetts, please call Jeff Downey at 617-584-3272 or email jdowney@wsimarketing.com.
